Friends and family know that last year I lost my job of +17 years. But only a few people know the full story and all the details. As is often the case, those things that don't kill us make us stronger.
Changing careers is never easy and things rarely go as planned. And things were no different for me. My first actual gig as an English copywriter in Korea got off to a pretty rough start.
It wasn't until I did some real thinking about where my fascination for funny signs came from. Even I didn't realize how far back my interest in these signs extended.
What happens when you you think you know English better than a native speaker? You come up with some pretty poor copy.
How I stumbled into copywriting and proofreading