I'm pretty new to copywriting, but in the past eight months, I've learned a lot. I've still got a lot to learn, but I have noticed some trends and patterns among established copywriters and folks like myself trying to find their way in this field.
Why do those insidious errors keep sneaking into your writing?
Why are casual and seasoned writers alike plagued by errors in their writing? Whether writing text messages or novels, these errors constantly pop up. Even with technology like spell checkers and grammar checkers, how do mistakes still find their way into our writing?
Why are some hyphens longer than others? Wonder no more!
Are hyphens and dashes the same? If not, what's different? How do you even type them? Answers to these questions (and more) are revealed in this post. This post will explain the differences, help you understand when to use them, and most importantly, how to actually type them!
How successful was DC CopyPro, English copywriter & proofreader, in 2021?
It's been quite a first year for DC CopyPro, English copywriter and proofreader. In this post, on look back on how my website, Facebook page, and Instagram pages performed. There were more than a few surprises and unexpected stats in this year-end review!
Help me help you—what can DC CopyPro, English copywriter in Korea, do for you?
I know what I like to write about, but what do YOU want to read about? Don't be shy! Get in touch and request a topic (or several) or ask a question. What's the worst that can happen? I may not write about your topic. That's it. What have you got to lose?
Is holding non-native speakers to a higher standard than native speakers unfair?
When native speakers make an error, it's usually labelled a typo or a simple mistake. But non-native speakers are not extended the same courtesy. Instead, it is assumed they were ignorant of the rules. Regardless of the reason, too many errors in your writing is never good.
How poor copy destroys trust and costs you customers—[with examples]
Error-free copy alone isn't enough to be effective. Neither is engaging copy full of typos. You need engaging, error-free copy to establish trust, keep people reading, and have them follow your call to action. I use English and Korean examples to demonstrate this point.
Google is clearly superior—so why is Office 365 so popular?
Office 365 has long been the 'go-to' option for offices around the world, but after using Google exclusively for almost a year, it has become painfully obvious to me that Google is far superior to Office 365—so much so that I don't understand why Office 365 is still an option.
Why do I need an English proofreader? I don’t make that many mistakes!
As an English copywriter, I always strive to deliver error-free copy to my clients. Despite working as an English proofreader, the occasional error sneaks through. This post examines why this happens and how we can minimize typos in our writing.
Wanted: Unicorn—must have three horns, six legs, and stripes
Trying to transition from an English instructor to an English copywriter and proofreader in Korea, was challenging at times, especially after looking at hundreds of job ads. Many job ads looking for an English copywriter or proofreader are actually looking for something else.
DC CopyPro 