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Tag: 오징어게임

A black and white picture of a young male giving the thumbs down sign with both hands
November 21, 2021November 14, 2021 demizach Copy Fails, copywriting, proofreading

How poor copy destroys trust and costs you customers—[with examples]

Error-free copy alone isn't enough to be effective. Neither is engaging copy full of typos. You need engaging, error-free copy to establish trust, keep people reading, and have them follow your call to action. I use English and Korean examples to demonstrate this point.

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