Why are casual and seasoned writers alike plagued by errors in their writing? Whether writing text messages or novels, these errors constantly pop up. Even with technology like spell checkers and grammar checkers, how do mistakes still find their way into our writing?
Getting people to open your emails is challenging. Once opened, the chances they'll click on your call to action (CTA) decrease with every red flag—from suspicious email addresses to poor grammar and punctuation.
The number of errors, the awkwardness of the English, and the formatting used in this official government announcement on new COVID-19 regulations does little to motivate citizens to attempt to display properly written English in their place of business.
How I stumbled into copywriting and proofreading