After more than a year of posting daily examples of awkward English found mainly on Korean signs, clothing, and packaging, this blog post (part 1 of 2) highlights the most common English copywriting errors Koreans tend to make.
The word copy as it's used in copywriting and content writing is often misused. This post examines the origin of the term, how to use it properly, and its specific meaning in marketing and advertising.
Working as a freelance English copywriter can be challenging, but it can become damn near impossible when you don't get the support from clients that you need. These are the top 3 challenges I face as a freelance English copywriter in Korea.
Writing my first blog in a month after I decided to stop publishing weekly posts has been much tougher than I expected. Reflecting on why, I've realized why I value routine and streaks so much.
When I decided to switch careers a year ago after a major life event, I believed in myself and had a rough plan. But things don't always go according to plan—but that isn't always such a bad thing.
Friends and family know that last year I lost my job of +17 years. But only a few people know the full story and all the details. As is often the case, those things that don't kill us make us stronger.
I'm pretty new to copywriting, but in the past eight months, I've learned a lot. I've still got a lot to learn, but I have noticed some trends and patterns among established copywriters and folks like myself trying to find their way in this field.
My days were pretty standard as a teacher, especially after +25 years. Becoming an English copywriter and proofreader in Korea has involved substantial changes to my typical routines. And due to recent developments, my typical day looks quite different than even a few months ago.
An effective complaint letter isn't about how loud you rant and stomp your feet. Knowing how to frame your complaint letter and what to include (and what not to include) will help you get your complaint resolved more effectively.
Why are casual and seasoned writers alike plagued by errors in their writing? Whether writing text messages or novels, these errors constantly pop up. Even with technology like spell checkers and grammar checkers, how do mistakes still find their way into our writing?