5 reasons why relying on AI content is dangerous
Relying on AI content may seem like a quick win—less effort, more reward, right? But you may be doing your brand more harm than good…
Why I know how to write better blog posts now than 4 years ago
Wish there was 1 magic secret on how to write better blog posts—there isn’t. But I’m happy to share what I’ve learned about the process.
How was 2024 for DC CopyPro? Wouldn’t you like to know
Some are sad 2024 is over—others are glad to see the back of it. How’d 2024 treat DC CopyPro?
Four examples of why a native-speaking proofreader is your best option
Non-native speakers + AI = bad combination. AI is a tool and it’s only as good as the person using it. Keep reading to learn why a why a native-speaking proofreader is your best option.
This post is long overdue—I need to thank my followers
Though I’m the one who posts on Instagram daily, I couldn’t do it alone. I’ve got lots of people who support me in a variety of ways, and I’m very thankful to all of them.
Are companies justified in their pushback against remote work?
During the COVID-19 pandemic, we learned that remote work was much more possible than previously imagined. But what’s happened since then? Why’s everyone forcing employees back to the office?
Do you suffer from imposter syndrome? I do—but not like you think
It seems like “imposter syndrome” is pretty common. It wouldn’t be inconceivable that I suffered from it when I changed careers. But did I?
My unique method for testing speaking ability in the EFL classroom
Do you teach EFL or ESL and are struggling to find an accurate way to assess conversation ability? Check out my unique method and let me know what you think.
10 reasons a professional copywriter is better than ChatGPT
There’s lots of panic about how ChatGPT is going to take our jobs, but here are 10 reasons a professional copywriter is better than ChatGPT
A typical day as an English copywriter—get the inside scoop now
Many folks know I changed jobs 3 years ago, but you probably don’t know what a typical day looks like for me. Wonder no more!
Need cold marketing email tips? Don’t make these 9 critical mistakes
We all hate spam and unwanted marketing emails. But if you have to send them out to grow your audience, these cold marketing email tips can boost your chances of converting customers.
Getting help with English copy in Korea is easy—you just have to ask
Want to get help with your English copy in Korea, but don’t know who to ask? Worried it’ll cost too much? You can afford free, can’t you?
Do spelling and grammar matter? Let’s ask some basketball fans
Do spelling and grammar matter? Many people think they only matter in certain circumstances, but I would argue they matter more often than you think and across broader contexts than you’d expect.
How to write a blog—15 tips and tricks for writing blogs that get read
What’s so tough about writing a blog? Anyone can write a blog—but these tips will show you how to write a blog that actually gets read.
Signs, menus, and ads—awkward English in Korea survey results continued
What do people really think about public-facing English in Korea? Check out the second part of my two-part blog examining the results of a survey on awkward English in Korea, focusing on comments and opinions from survey respondents.
Awkward English in Korean signs, menus, and ads—Survey Results
Awkward English in Korean signs, menus and ads—we know it exists, but does it matter? Join me as I share the results from an online survey I conducted on this topic a few months ago.
How did DC CopyPro fare in 2023—was it the best or a bust?
With 2023 drawing to a close, I thought this was the right time for a DC CopyPro 2023 wrap-up. Read on to see what kind of year I’ve had, and most importantly, which of my streaks took a hit this year!
How to write an effective negative review in 4 easy steps that will get results
Unsatisfied with a product or service? Need to let the world know? Follow these 4 easy steps to write an effective negative review that will get results. You can also enter a draw to win a free rowing machine – contest closes on December 10, 2023!
How to become a copywriter (and can anyone really become a successful copywriter?)
It seems everyone wants to learn how to become a copywriter these days. But can anyone become a copywriter with just determination and grit?
Native-speaking proofreaders are for losers, right? I’m smart enough
“I don’t need a proofreader, much less a native-speaking proofreader”—are you sure about that? Evidence to the contrary would indicate we all need proofreaders, especially when writing in a language other than our native language—no matter how short your copy is.