“What is the best browser?”—I’ve got a new answer to that question
There are so many options out there, but when you ask yourself, “What is the best browser?” what is you answer? Here’s mine. The winner is…
copyediting
Awkward English on children’s clothing—is it really a big deal?
Awkward English on clothing can be good for a laugh. But is there another side to it? Are there times it could be problematic?
What are the benefits of revisiting and updating old blogs?
Once a blog is posted, that’s it, right? Wrong. Especially if you want to get the most out of your content and boost your SEO.
Do subject line testers and headline analyzers really work?
Lots of copywriters, content writers and bloggers use ’em, but do subject line testers and headline analyzers really work? The answer is…
My career change to copywriting—100 blog posts and 4.5 years later
When I made a career change to copywriting 4 1/2 years ago, there were no guarantees it would work out. So, 4 /12 years and 100 blog posts later, what’s the verdict?
The importance of taking time off—how I learned this valuable lesson
Do you try to tough it out and push through your work? Maybe you feel you don’t need as much time off as other people. I felt that way—until recently.
What’s the secret to how I get shit done? In a word—Asana
With so many platforms out there for task management and to-do lists, how do you choose? I may be in the minority, but I use Asana.
Is an automatic AI translation of your webpage good enough?
It seems AI is improving daily. You may be tempted to rely on an automatic AI translation of your site for English visitors—but should you?
The secret to better accuracy and efficiency—a proofreading checklist
A proofreading checklist can be your secret weapon, helping you streamline your process, boost your accuracy, and catch more potential typos.
100% error-free copy—can you trust a proofreader who makes this claim?
Proofreaders should guarantee 100% error-free copy, right? Are you sure? Is that realistic? Should you believe someone making this claim?
Why I know how to write better blog posts now than 4 years ago
Wish there was 1 magic secret on how to write better blog posts—there isn’t. But I’m happy to share what I’ve learned about the process.